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I am glad you’re reading this because before you start investing time, effort and money to venture on the blogging industry, you need to answer the question – is blogging for me?
Here are some of the misconceptions about blogging.
You Have To Be A Writer
A lot of people are intimidated to start blogging because “they cannot write.” I have heard that so many times.
“I cannot write!”
“I am not good in English.”
And so on…
But the truth is, blogging is just “communicating.” You are talking to your readers as if you are talking to a friend.
If it helps, imagine answering a question asked by a friend. Record your voice while you answer the question. When you are done talking, playback your recording and then write it down. It’s as simple as that.
Some people have a hard time communicating, to begin with. But with practice, one can improve communication skills.
I am not a writer myself. But I love to talk to people. That’s how I come to like blogging.
English is not my native language, but I am not scared to make grammatical errors. I just keep on writing (communicating).
If you can afford it, a paid program like Grammarly can help you correct your sentence construction as well as spelling and grammatical errors. They have a free version (with limited help), too!
You Just Need To Keep Writing To Earn Good Money
You have probably heard that “content is king.” That’s true. In your first six months to one year of blogging, you have to publish quality contents at least three times a week consistently. If you can write every day for the first six months, you can start to see results faster. But writing is just one side of the story.
Content is king, but SEO is the Queen. You need to learn SEO.
SEO or Search Engine Optimization is the process wherein you try to rank in Page 1 of search engines.
But what’s the big deal if you achieve page 1 or position 1 in Google for example?
Every day, people use search engines to look for information. They type keywords in the search box. If you have useful information about what they are looking for, you can end up on top search results.
Depending on the type of content they end up reading, their visit can yield different results. They can be a repeat visitor if you get their trust or they can subscribe to your e-mail list to keep in touch. They can also purchase from affiliate links in your site, and you can get a commission from that.
However, some sites do not really provide good contents. Their information might be incomplete, or the quality of their content might just be “so-so.” But how did they end up on top? SEO.
Don’t be intimidated by the term. It is simple to do, and I have written down here the steps on how to get to the top of search engines.
Everything Is Free
Blogging for fun is forever free. Blogging to earn extra money can be free, too. But blogging to yield a full-time income costs money.
Domain name and hosting – the basic cost. Here are the possible expenses of blogging as you expand your blogging “business.”
It’s A Passive Income
A passive income comes to you without you being actively involved in the job.
Blogging is never a passive income.
After reaching your desired monthly income from your blog, you still need to add contents once in a while to keep your site fresh.
You have to reply to the comments of your readers to make your site active.
You have to improve your existing articles as you learn SEO so that each and every blog post can potentially make money.
You need to improve your site design in the long run so that it becomes visitor-friendly.
You need to explore social media marketing to supplement your “organic visitors” (or the visitors that come from search engines).
It’s never-ending learning and “taking action” job.
The good news is, it CAN become semi-passive. You need to learn the art of outsourcing once you have the money to “run your business.” A lot of hardcore bloggers can probably afford to outsource 100% of the job involved. But it is always good to be involved. They know better, and that’s why they are still engaged in their businesses.
It’s An Easy Job
Blogging is only easy when you enjoy what you are doing. You need to unlearn whatever misconception you have about making money from it and start from the basic.
You need to have an open mind that what you are building is a “business” and that you need to invest your time, your mind, heart and some money to get your desired return of investment.
“Garbage in, garbage out.” You reap what you sow.
It can take sleepless nights when you are just starting out, but as you learn the art of doing it, you’ll be able to manage efficiently.
If blogging sounds so “difficult,” why am I still doing it?
First, I see blogging as a job. Starting this fulltimeblogging.com job means “partially” leaving my job with my firsttimeparentguide.com blog. There’s also a possibility that I will totally “abandon” my Airbnb blog.
The good news is, whatever articles I have written for those blogs are mine. They can still rank in Search Engines, get clicks, and I still earn from them even without actively maintaining and writing for them.
As I build new blogs in the future, the same concept applies. I write, get rankings, earn money.
I had a total of 5 fulltime day jobs in my almost 12 years in the visual effects industry. I have left the industry since mid-2016. No matter how hardworking I was in the past, I don’t earn money from these 5 companies anymore. When you resign from a company or get laid-off, that’s the end of your income. But not with blogging.
You don’t need to compete with thousands of job applicants. You hire yourself. You teach yourself how to do things. You dictate how long you will work in a day. You take a break whenever you want. You get paid vacation leaves for as long as you want.
But you have to work hard. Because you will reap the consequences of your actions. You should often write when you are just starting out. When money starts to come, you rest. Then you can repeat the process with a new blog. Some people don’t even need a second blog.
I personally am getting tired of writing for my firsttimeparentguide.com blog. But that doesn’t mean I am quitting it. I am merely taking a break from it. And starting this blog seems like a productive way to take a break since I do not need to do research most of the time anymore.
In closing, I’d love to share this message from Ira Glass…
“Nobody tells this to people who are beginners, I wish someone told me. All of us who do creative work, we get into it because we have good taste. But there is this gap. For the first couple of years, you make stuff, it’s just not that good. It’s trying to be good, it has potential, but it’s not. But your taste, the thing that got you into the game, is still killer. And your taste is why your work disappoints you. A lot of people never get past this phase, they quit. Most people I know who do interesting, creative work went through years of this. We know our work doesn’t have this special thing that we want it to have. We all go through this. And if you are just starting out or you are still in this phase, you gotta know it’s normal, and the most important thing you can do is do a lot of work. Put yourself on a deadline so that every week you will finish one story. It is only by going through a volume of work that you will close that gap, and your work will be as good as your ambitions. And I took longer to figure out how to do this than anyone I’ve ever met. It’s gonna take awhile. It’s normal to take awhile. You’ve just gotta fight your way through.”
So, is blogging for you?
I’d love to know your thoughts in the comments section below!
Until Next Post,